I’m Elizabeth,
but most people call me Beth.
I am a product designer who connects brands with people, one click at a time.
Check out some of my portfolio highlights.
Swaps
A vehicle swapping feature for a car subscription company that meets customer demand and increases company revenue.
Club Milestone Rewards
A customer loyalty rewards feature where brand enthusiasts can increase earning potential base on their purchases.
Quick Quote Experience
A fast insurance quote experience in customer conversion by utilizing public information pulled from scanning technology.
$10M
profit generated from application migration
Capital One
$1.6M
revenue generated with Swaps feature
Flexcar
1M+
customers increased with CLUB Milestones Fetch
My design ethos
Start with human connection
Every interaction starts with the human whether it be a customer, partner, or a general user. By focusing on the human, I am able to step into each digital experience and create an emotional connection from first click.
Achieve the business need
By taking a look at data, I am able to pin point specific steps that cater to that customer need. Meeting that customer need with accuracy, I am able to identify areas in which a businesses needs to grow and thrive.
